About Peeido

Peeido started in Gyeongju to give brand and distributor teams measurable visibility into promo execution — not slide decks, but shelf-level evidence and scored corrective queues built for Korean retail cadence.

Principles

Evidence over opinion

Every finding ties to geo-tagged photos and checklist line items.

Chain-native briefs

Rubrics respect GS25, CU, hyper, and beauty formats — not generic templates.

Operational handoff

Reports designed for distributor reps, not only HQ decks.

Timeline

2019 First convenience-chain audit waves in Gyeongsangbuk-do
2022 Expanded to Olive Young and hyper seasonal programs
2025 18 standardized packages with unified scoring dashboard

Team — 11

Min-jun Park

Trade marketing strategist

Trade marketing strategist focused on Korea retail channels, promo verification, and distributor reporting.

Soo-yeon Kim

Retail execution manager

Retail execution manager focused on Korea retail channels, promo verification, and distributor reporting.

Ji-hoon Lee

Field coordinator

Field coordinator focused on Korea retail channels, promo verification, and distributor reporting.

Hae-won Choi

Analyst

Analyst focused on Korea retail channels, promo verification, and distributor reporting.

Young-ah Jung

Designer

Designer focused on Korea retail channels, promo verification, and distributor reporting.

Dong-hyun Han

Account lead

Account lead focused on Korea retail channels, promo verification, and distributor reporting.

Eun-ji Yoon